The Opportunity Exists – Ken Gross Column – Jewish News – Sept 8, 2011
This applies to so many — but you need to recognize it and act on it!
The Opportunity Exists AL (9.8.2011)
This applies to so many — but you need to recognize it and act on it!
For many entrepreneurs, phoning an attorney summons images of a ticking clock and mounting bills. Now law firms are trying to win new customers by offering deep discounts for start-ups.
Some firms are offering small businesses a flat monthly fee rather than charging them by the hour. Others offer flat rates for certain services, such as handling the paperwork for starting a company.
Many small companies say the discounts are a big help at a time when budgets are tighter than ever. Ray Case, a plumbing contractor in Ann Arbor, Mich., says flat fees from attorney Ken Gross proved precious as he journeyed through bankruptcy court, folding one company and forming another. He paid $10,000 total for at least 100 hours of work, and estimates he saved at least $15,000 over typical hourly rates.
“When you’re basically out of money,” says Mr. Case, “you can’t give an attorney a blank check.”
The impetus for these deals is simple: Lawyers need to drum up more business, but many entrepreneurs can’t afford traditional payment plans these days. “The economy has melted down, and a lot of work we’re doing is for people on a tight financial budget who can’t commit to an hourly fee schedule,” says Mr. Gross, managing partner at Thav, Gross, Steinway & Bennett PC in suburban Detroit.
Mr. Gross, whose firm started offering flat rates to small businesses in 2005, says his small-business clientele in the first half of 2010 was quadruple that in the same period of 2005. “You have situations where people got buyouts and had little nest eggs of money,” he explains. “They’re trying to replace income from the jobs they lost.”
Sadly, he says, there’s another reason demand is booming: Many small-business clients, like Mr. Case, need help with debt resolution and bankruptcy-related matters, rather than with starting up.
The deals are springing up across the country. In New York, MasurLaw offers small businesses a flat rate, starting at $500, for services such as help with launching a company. Senior partner Steven Masur says that “when the recession hit, we felt that predictable pricing would take the guesswork out of legal fees,” raising the comfort level of potential clients and fostering continuing relationships with them through their early days.
In Blacksburg, Va., Creekmore Law Firm PC introduced a plan last year that charges small businesses a flat rate of $75 a month, after an initial fee of $750. “Some small-business owners would come in for an initial consultation, find out our hourly fees and wouldn’t come back,” says Keith Finch, an associate at Creekmore. “They’d just disappear.”
To be sure, there are some potential hazards for small businesses in going this route. Joseph DeWoskin, chair of the American Bar Association division that specializes in issues facing small law firms, advises entrepreneurs to check references and get promises in writing. Be careful, he says, of “the bait and switch, where they tell you they can do it for this price and then say they can’t.”
What’s more, you can’t expect attorneys to do everything for a flat rate. Most lawyers who offer these deals set limits for what the discounts cover. For example, Mr. Finch excludes some potentially time-consuming legal work from his small-business price, such as suing or defending against litigation, and giving tax advice.
Further, some law firms insist that their discounted services for entrepreneurs be conducted on the phone, rather than consultations in their offices, to speed up the conversations. Others want much of the work to be done via email. That might make for a distant relationship between lawyers and clients.
Some entrepreneurs, however, say that they don’t mind, since they’ve gotten used to dealing with customers that way to save time. Rafe Steinhauer, president of Benefeast LLC, a White Plains, N.Y., company that raises funds for nonprofit organizations, says long-distance contact works fine once a sound relationship is established.
“You don’t have to keep making special trips to the lawyer’s office,” he says.
Mr. Johnson is a writer in Roanoke County, Va. He can be reached at reports@wsj.com.
BINGHAM FARMS, Mich., Feb. 22 /PRNewswire/ — The Financial Crisis Talk Center (FCTC), a weekly radio talk show hosted by Financial Crisis Experts Ken Gross and David Einstandig of Thav, Gross, Steinway & Bennett, PC. on Detroit Sports Talk Radio 1130 AM has launched a new website, www.FCTalkCenter.com.
The new web-based financial crisis resource was created by the firm for consumers and businesses that are searching for help and need answers regarding their vital financial concerns. Visitors to the site can find discussion forums, podcasts and in-depth information on issues relating to loan modifications, debt resolution, bankruptcy protection and tax relief.
“We created the Financial Crisis Talk Center website because we know first-hand how confusing it is for people, who are already overwhelmed by their financial situation, to find resources, information and options to help them,” said Ken Gross, Firm Shareholder. ”We designed this site to provide comprehensive information they need to formulate a ‘go forward plan’ for a successful financial future.”
In addition, visitors can provide their e-mail address and subscribe sign for breaking news alerts relating to the country’s financial crisis, along with updates to attend free seminars offered by the Financial Crisis Talk Center team throughout SE Michigan.
Leveraging their 28 years of experience in resolving business and personal financial and tax problems, The FCTC specializes in meeting the needs of business and individual clients by providing Financial Crisis Management. For businesses, this means crafting a strategy to address delinquent taxes and the problems imposed by banks that are refusing to continue to extend credit to the business. For individuals, the firm designs strategies that include exit strategies from homes underwater, loan modifications, debt resolution, bankruptcy protection and tax relief.
Local organizations are encouraged to contact Ken Gross if they’d like the FCTC to conduct a free seminar for their members.
About Financial Crisis Talk Center
The Financial Crisis Talk Center, sponsored by Thav, Gross, Steinway & Bennett PC and hosted by Ken Gross & David Einstandig, began airing in November, 2008. The FCTC’s goal is to provide the forum and resources needed to advance forward in this difficult time and succeed. FCTC airs on Saturdays at 8:30 AM on Detroit Sports Talk Radio 1130 AM. For more information about the Financial Crisis Talk Center, please visit, www.FCTalkCenter.com.

Many small businesses in Michigan are in danger of closing their doors this year due to lack of credit lines and decreased demand for their goods and services.
Unable to get credit from banks, an influx of small companies in Michigan, already on the brink of closure in a struggling economy, filed for bankruptcy last year. And the worst of it probably isn’t over, business experts predict.
“It’s nasty out there,” said business attorney Ken Gross, a partner at Thav, Gross, Steinway & Bennett PC in Bingham Farms. “We’re in for a very difficult year.”
According to credit analysis firm Equifax Inc., small business bankruptcy filings in the state increased 37 percent from September 2008 to September 2009. There were 3,011 small business bankruptcy filings in Michigan in the first three quarters of 2009, compared to 2,197 filings in the first three quarters of 2008.
Michigan had 187,373 small employers and an additional 627,284 non-employer businesses in 2006, the latest data available, according to the U.S. Small Business Administration. The administration defines a small business as one with fewer than 500 employees.
Gross, who has seen the number of entrepreneurs coming to his firm for help with financial problems escalate 50 percent in the past 12 months, developed a financial crisis management program last year to help businesses and consumers analyze their money issues and devise the best solution.
Two or three years ago, if a business was underwater, the owner could just walk away and start over again, he said. That’s not an option anymore, though, because banks have cut commercial loans, entrepreneurs can’t get a personal line of credit, and they can’t borrow money against their homes because home values have dropped dramatically, he said.
Small business bankruptcies in the United States totaled 87,778 for the first three quarters of 2009, up 13 percent over the 77,423 filings reported for all of 2008, according to Equifax.The Obama administration wants to infuse more money into the small business sector to prevent more businesses from closing their doors. President Barack Obama spoke with several bank executives last month to stress the importance of opening more lines of credit to small businesses.
The administration’s action is coming too late for many small companies that already have gone out of business, said Ed Deeb, president and CEO of the Michigan Business & Professional Association and the Michigan Food and Beverage Association. About 150 of his member businesses have closed in the past year because they couldn’t get loans from the bank. In all, there are about 23,500 members in both associations.
“You could go up and down any street and see stores closed, restaurants closed and gas stations closed because they couldn’t get credit,” Deeb said. “These people are frustrated. They don’t know what to do.”
Even with the administration’s plan to pump more money into the small business sector, Deeb thinks there will be too much bureaucratic red tape, which could delay getting financial assistance to businesses that need it the most.
“Obama should have done this six months ago,” Deeb said.
Businesses that are closing for lack of credit run the gamut, said Rob Fowler, president and CEO of the Small Business Association of Michigan. No one is safe, and there is no protection from banks that suddenly demand loans be paid back, even if the business has no cash to repay it.
“This is an acute problem that’s happening at a higher rate than last year,” Fowler said. “It’s very serious, it’s very real.”
Take what happened to master plumber Raymond Case. He had been in business for 32 years, always paying back loans on time. But business dried up in the past 12 months for Northville-based Case Plumbing Inc. His income was cut in half, and he didn’t get paid for some projects because the clients had no money.
Case said he was late paying back two loans, and that’s when the bank socked him with a much higher interest rate. Soon, his debt grew to about $200,000, and he wasn’t able to get more credit to bid on new jobs.
Before plumbers can bid on a job, they have to pay for the entire project upfront. They get paid after the work is finished. But because the bank wasn’t lending him money and he couldn’t get more work, Case was forced to file for bankruptcy so he could wipe out the debt and start all over from scratch.
“I was getting hit from everywhere,” the 56-year plumber said. “I just couldn’t get out of it.”
He sought help from Gross, the business attorney, who advised him to file for bankruptcy in February and form a new company. Gross said he is slowly building up new business, working on small projects, but with a bankruptcy on his record, most banks won’t consider lending to him, and it’s hard to establish new credit.
“It was a relief, but I wouldn’t wish it on my worst enemy,” Case said, adding that he feels optimistic about the future of his business.
Attorney Ken Gross offers the following advice for companies that are in financial trouble:
jyoussef@detnews.com (313) 222-2319
UPDATE – MAY 8, 2009
BAD NEWS – THE LEGISLATION WAS DEFEATED IN THE SENATE … IT IS BACK TO THE DRAWING BOARD WHEN IT COMES TO PRINCIPAL REDUCTION RELIEF FOR HOMEOWNERS WHO ARE UNDERWATER ON THEIR HOMES.
YOU CAN STILL HELP – PLEASE SEND YOUR CONGRESSMEN AND SENATORS THE FOLLOWING EMAILS –
Please email your friends the link to this Website and encourage them to do the same. If they are outside the State of Michigan, they can find their U.S. Senators by going to the following link:
http://www.senate.gov/general/contact_information/senators_cfm.cfm
If you’re from Michigan, write each of your Senators by clicking on the following links:
Senator Debbie Stabenow
As of 4-9-09 – Cram Down Bill is in Trouble …
MORTGAGE MODIFICATION, EXECUTIVE COMPENSATION LIKELY TO BE DROPPED FROM SENATE AGENDA
Senate Democratic leaders appear likely to drop several high-profile legislative issues from their agenda, including efforts to tax bonuses paid to corporate executives and giving bankruptcy judges the ability reduce mortgage payments on the primary mortgages of chapter 13 debtors, according to a CongressDaily report today. Senate aides said that the legislative agenda this year might increasingly focus on revamping financial regulations — which could reach the Senate floor in late summer — and on health care reform. The chamber will reconvene April 20 by taking up a fraud-enforcement bill that authorizes increasing Justice Department funding and authority to crack down on mortgage fraud and other crimes related to federal assistance programs. Those efforts come as more high-profile legislation sits on the back burner in the face of opposition from Republicans and moderate Democrats. Senate Majority Leader Harry Reid (D-Nev.) and Senate Finance Chairman Max Baucus (D-Mont.) have said that they have not dropped efforts to craft a bill slapping heavy taxes on bonuses for firms such as American International Group that received bailout money, but Democrats have no immediate plans to move an AIG bill in the face of White House concerns and strong opposition from the banking industry. Also faltering is mortgage cramdown legislation that lobbyists and some senators say lacks the votes to pass. Reid has said previously that he is prepared to drop the cramdown language provision from a broader housing bill if the votes are not there.
As of now, the bill has passed the House, but is being delayed in the Senate. Timing as of now looks like it will come up after the Spring Recess in mid April.
As of 3-18-2009 (No Change as of March 31, 2009)
Senate Democrat Says 60 Votes Not Likely on Cramdown Provision
A key Senate Democrat said yesterday that it was unlikely the chamber would consider a bill to allow bankruptcy judges to modify terms of a primary mortgage until after the spring recess, CongressDaily reported today. Sen. Evan Bayh (D-Ind.) said there is not enough support to prevent a filibuster of the bill that would allow mortgages to be restructured through a chapter 13 filing. “I think this is going to be probably not taken up until after the upcoming recess. But right now I think there is going be some difficulty in getting to the 60 votes,” said Bayh. Senate Majority Leader Reid said that timeframe was about right. “I would expect very soon after we get back after April recess that we’ll be working on what they [Banking Committee] report out,” he said. He is working with Judiciary ranking member Arlen Specter to narrow the eligibility for borrowers who could cram down the principal of their mortgages. Senate staffers met yesterday afternoon in an effort to work on a compromise. The House-passed version allows bankruptcy judges to consider whether homeowners were offered a “qualified” loan workout similar to a plan the Obama administration has announced to help lower the interest rate for up to 9 million families. But the House measure did not mandate that the borrower had to take such an offer if he were eligible, in lieu of cramdown – a provision advocated by the lending industry. Senate moderates are pushing for such a requirement. Bayh said he is looking to impose a sunset period for the cramdown provisions
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Economic relief
Strenghten bankruptcy laws to protect mortgage consumers
KEN GROSS • March 9, 2009
In times past, Americans were told to tighten our belts and streamline expenses. This economic crisis, however, is much different. e are in a war for survival. But if this is war — who is the enemy?
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The banks and credit card issuers are the enemy. How can banks be allowed to charge people 32% interest? How can banks have the right to bump interest rates up to 32% when you are only one day late on a payment? In the current crisis, the banks have made matters even worse. Thousands of people who have never been late on a credit card payment have seen their credit ratings ruined in the last four months.
Here’s what has happened. Your credit score is a function of your payment history, the amount of debt that you have and your available credit. When the credit crunch occurred, banks slashed the available credit lines of thousands of their customers, reducing their customers’ credit limits down to the outstanding balance on the accounts.
This action ruins the individual’s credit score because the cardholder’s ratio of debt to available credit immediately sinks to zero. Is there any doubt that the banks are the enemy? Many of these banks have taken billions of federal TARP money. Rather than using this money to ease the credit market, they have the audacity to use these funds to pay billions in bonuses to their employees.
So what is the solution?
The banks and mortgage lenders are not going to help unless it is in their financial interest. Our government, which has failed us miserably over the last decade, is finally waking up. The proposed Helping Families Save Their Homes in Bankruptcy Act of 2009 is a positive step. This legislation, which has the Obama administration’s backing, will provide two opportunities to obtain relief.
The legislation changes Chapter 13 bankruptcy law so that a person who seeks relief will have the ability to reduce the outstanding balance of their home mortgage to the fair market value of the property. More importantly, and what few people realize, is that this legislation will create an opportunity to negotiate with the lender based upon the threat of filing for bankruptcy relief without having to actually file. Every homeowner who is in a negative equity position will have a new channel to negotiate with the mortgage lender.
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Presently, loan modification negotiations are very frustrating and one-sided. This law will improve the homeowner’s bargaining position. The bank will no longer be in a position to dictate the negotiations because the bank will not want to face the prospect of adverse consequences when the bankruptcy judge determines the reduced amount and terms of the renegotiated mortgage.
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In the year 2025, the textbooks will speak of two economic crises that our nation faced. The first will be the Economic Crisis of the 2000 Decade. The second will be the Great Depression. Now is the time is for each of us to marshal our resources to pursue a strategy so that when greener pastures arrive, we are not saddled with debt from the past era.
Ken Gross is a managing shareholder at Thav, Gross, Steinway and Bennett, P.C., a Metro Detroit law firm specializing in financial crisis management strategy development. Gross is also host of “Financial Crisis Talk Center,” which airs at 9 a.m. Saturdays on WDFN Radio 1130 AM. Write to him at kengross@thavgross.com